HMM started with only three VLCCs in 1976. After years of development, it has overcome many crises and become a leading enterprise in the Korean shipping industry. HMM is now a world-renowned integrated logistics company, operating about 120 state-of-the-art ships, and has efficient IT systems, professional staff, and an extensive global service network covering more than 110 countries.
How to be a competitive and sustainable shipping company in any market environment. HMM needs a new office space to support brand remodeling. EDS Interior, as a design consultant, assisted HMM in creating a place in Shanghai that can help it rejuvenate its new values and vision.
We use the front office as the starting point of the brand journey. The experience starts in the lobby and extends to the reception area. The spacious and bright design of the entire area brings a refreshing feeling. Inspired by the warm atmosphere and brand colors, the " Ocean Blue" symbolizes the ocean, and the "Pioneer Red" symbolizes the sun adorns the space, expressing HMM's aggressiveness and infinity The spirit of self-challenge brings comfort and a refreshing feeling.
Taking HMM Hanshin Shipping's desire to encourage communication and strengthen a sense of community as a starting point, we designed a scheme centered on social spaces. A pantry next to the reception area can be a social catalyst for communication and bonding. Here employees can network, meet clients or just relax. The high blue bare roof and convenient facilities have consolidated the core value of the company, and it is also a manifestation of the company's concern for community building.
HMM has cemented its relationships with every internal and external stakeholder from an ESG (environmental, social, and governance) perspective. Achieving sustainable development will be an integral part of the corporate philosophy, and it is also the top priority on the road to long-term development. We use natural materials, improve air quality, adopt ergonomic workstations, and a lot of natural light to make this space more like home.
HMM Hanxin Shipping takes the vision of being a global excellent shipping practitioner. We hope that this office space transformation can better reshape the brand. Under the integrated development trend of the entire logistics and supply chain in the industry, digital technology, and the industrial chain are deeply integrated. , for HMM Hanshin Shipping to promote the core competitiveness of enterprise model innovation and empowerment value creation.